Things We Love

Your passions run deep. From girls’ night, to date night, to music and style, Menage a Trois Wines, and a lust for what’s wild.

ICONIC WINE BRAND LAUNCHES MÉNAGE À TROIS SILK, A SOFT RED BLEND
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Is It Your First Time? Celebrate Valentine’s Day with Silk

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Dive into the Unknown with Ménage à Trois Silk and Our Squid Ink Pasta

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ICONIC WINE BRAND LAUNCHES MÉNAGE À TROIS SILK, A SOFT RED BLEND

Portfolio now includes a threesome of red blends: Red, Midnight and Silk

St. Helena, CA September 3, 2015 – The iconic wine brand, Ménage à Trois, announced today that it has launched a new wine, Ménage à Trois Silk. A blend of Pinot Noir, Malbec and Petite Sirah, Ménage à Trois Silk is a soft red wine created as a new option for red wine drinkers in the growing Red Blend category.

The Red Blend category (+16%) is outpacing the total wine category growth and is close to becoming a billion dollar category in a scan environment.* “No wine other brand is better positioned to introduce a unique new red blend into the market,” noted Mark Dunlea, marketing director for the brand. “Ménage à Trois is the fastest growing 750 ml wine brand** in the industry and is widely credited as being the brand that created the domestic premium red blend category.”

One year ago, Ménage à Trois introduced Ménage à Trois Midnight – a dark red blend of Merlot, Cabernet Sauvignon, Petite Sirah and Petit Verdot. Consumers loved the red blend alternative, and Ménage à Trois Midnight became the most successful new wine item of 2014.*** A dark inky red wine with a black cherry and currant flavor profile, Ménage à Trois Midnight was crafted for the wine drinker that seeks a robust, rich wine profile. Ménage à Trois Silk was created for the red wine drinker who prefers a softer, lighter-bodied red wine with less oak characteristics.

According to Glenn Andrade, vice president of winemaking, “Silk is bright red ruby in color with bing cherry and raspberry aromatics, a spice component of dried flowers and a soft and graceful mouthfeel.” Dunlea added, “Ménage à Trois Midnight is dark and mysterious; whereas, Ménage à Trois Silk is soft and elegant on the palate.”

Both Silk and Midnight red wine blends retail for $13.99 and are available nationwide. For bottle shots click here and for tasting notes click here.

The Ménage à Trois wine portfolio now boasts 15 exciting offerings. In the past two years, Ménage à Trois has launched three new wines: Silk, Midnight and an Italian Prosecco DOC made from 100% Glera Grapes.

About Ménage à Trois

Ménage à Trois is wholly owned and operated by Trinchero Family Estates, family-owned in Napa Valley since 1948. The portfolio includes more than 40 brands such as Sutter Home, Ménage à Trois, Trinchero Napa Valley, Napa Cellars, Folie à Deux, Terra d’Oro, SeaGlass, Montevina, Trinity Oaks, and the number one alcohol-removed wine, Fre. TFE markets and sells Joel Gott Wines, Taken Wine Company, Bandit, Newman’s Own, The Three Thieves, and The Show. TFE’s import portfolio also includes Angove Wines from Australia; Doña Paula Wines from Argentina; Carmen and the Wave Wines from Chile; Avissi Prosecco from Italy; Shatter Wines from France; Echo Bay from New Zealand; Sugar Island Caribbean Rum; and CRUZ and Tres Agaves Tequilas from Mexico. Visit www.menageatroiswines.com to learn more.

* Nielsen, Total US Retail, 52 weeks ending 6/20/2015, Dollar Sales Change

** Nielsen, Total US Retail, 52 weeks ending 6/20/2015, Top Ten Dollar Volume 750 ml Wine Brands

***Nielsen, Total US Retail, 52 weeks ending 1/3/2015, Dollars vs. Dollars YA=0
###
TFE PR Contact:

Carissa Abazia, Trinchero Family Estates
Office: 707-302-3020 / Cell: 707-321-7019
[email protected]

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Things We Love

Your passions run deep. From girls’ night, to date night, to music and style, Menage a Trois Wines, and a lust for what’s wild.

Fan Pic of the Week: @Floridakeysclaudia
Fan Pic of the Week: @Alicialamore

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Fan Pic of the Week: @Floridakeysclaudia

Fan Pic of the Week: @Floridakeysclaudia
September 4, 2015

This week’s Fan Pic of the Week comes from freelance travel writer Claudia M., a.k.a. KeysClaudia, who lives in the beautiful Florida Keys. We caught up with her to learn more about her love affair with Ménage à Trois wine.

MAT: What is your favorite Ménage à Trois wine?

KeysClaudia: My favorite Ménage à Trois wine is the Prosecco.

 MAT: Where was this beautiful photo taken?

KeysClaudia: This photo was taken right before sunset at the Lido Beach Resort on Lido Key during my recent stay in Sarasota. Since I live in the Florida Keys, Ménage à Trois Prosecco is perfect for watching stunning sunsets on the Gulf of Mexico either by land or sea!

MAT: Who are some of your favorite wine drinking companions?

KeysClaudia: I enjoy drinking wine with my boyfriend, and the Prosecco makes me feel like we’re toasting a special occasion.

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Things We Love

Your passions run deep. From girls’ night, to date night, to music and style, Menage a Trois Wines, and a lust for what’s wild.

Silk Launch Recap
Get Lucky with Ménage à Trois this St. Patrick’s Day  

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Silk Launch Recap

Yesterday we unveiled the third member of our Red Blend Family, Ménage Silk. We invited a few friends and wine enthusiasts to our Tasting Room in the beautiful Napa Valley to experience our new wine, and we did a live stream on Periscope and Meerkat so you could experience it too! If you missed it, check out a recording of the live stream.

Ménage Silk is the most delicate of our three Red Blends. The Pinot Noir base, smooth, sensuous red fruit notes and distinct enticing aroma immediately captured the hearts of our guests, who were all tasting Ménage Silk for the first time. Their reaction was pure pleasure, and we hope yours will be too.

Ménage à Trois Silk will be available in retailers near you in the coming weeks, just in time for Thanksgiving. So as you ponder which wine to serve or bring to this divine festive gathering, consider Ménage Silk. It pairs so well with anticipation (and the Pinot Noir base makes it the perfect complement to turkey!).

We’re looking forward to sharing more live in the future, so download the Periscope app and follow @Menageatrois if you want to hear from us.

 

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Things We Love

Your passions run deep. From girls’ night, to date night, to music and style, Menage a Trois Wines, and a lust for what’s wild.

Silk is always in style
Fan Pic of the Week: Q&A with @lagal74

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Silk is always in style

Silk is always in style.

We believe our latest alluring wine, Ménage à Trois Silk, makes a decadent fashion statement, no matter what you’re wearing when sipping into it. Silk’s tasting notes tease the senses revealing something soft, delicate and devilishly fruity. Every swirl of the tongue delivers something enticingly fresh. Whether you’re dressed to thrill in your LBD for a fabulous party, or dressed to chill for a fun pajama sleepover (may we suggest silk pj’s?), Ménage à Trois Silk will satisfy your craving for a smooth red blend. So, no matter what you are wearing, or with whom you are sharing your first Ménage à Trois Silk experience, we sure are curious hear about it. Please share all the juicy details in the comments below.

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Matchmaker

Select your Ménage à Trois to Reveal a Sublime Food & Wine Pairing.

Click to select varietal

or ...

Prosecco Risotto

Prosecco

"Sparks will fly when we’re together."

Prosecco Risotto

We are all for indulgence, especially if it involves a satisfying meal that entices our senses. That is why we are teasing yours with this sweet and savory combination of Ménage à Trois Prosecco and an all-time favorite: risotto.

Set your brain and senses in motion with the ingredients list:

1 1/2 tablespoons butter
2/3 cup finely chopped shallots
3 garlic cloves, minced
1 1/3 cups uncooked medium-grain rice
1 cup of Ménage à Trois prosecco
3 cups fat-free, lower-sodium chicken broth
2 ounces fresh Parmigiano-Reggiano cheese, divided
1 teaspoon fresh thyme leaves
1/2 teaspoon grated lemon rind
1/4 teaspoon freshly ground black pepper

1.Turn up the heat!

Heat a 6-quart pressure cooker over medium-high heat. Add butter to cooker; swirl until butter melts. Add shallots; sauté 2 minutes. Add garlic; sauté 30 seconds, stirring constantly. Add rice; cook 1 minute, stirring constantly. Add 1/2 cup of Ménage à Trois Prosecco; cook 1 minute or until liquid is absorbed, stirring constantly. Stir in remaining 1/2 cup of Prosecco and broth. Close lid securely; bring to high pressure over high heat. Adjust heat to medium or level needed to maintain high pressure; cook 8 minutes. Remove from heat; release pressure through steam vent, or place cooker under cold running water to release pressure. Remove lid.

  1. Time for the chef-d’oeuevre!

Grate 1 3/4 ounces cheese; stir in grated cheese and remaining ingredients. Let stand 4 minutes to thicken. Shave remaining 1/4 ounce cheese, and top with shavings.

Everybody knows that things are a little sexier with a dash of red wine, so why stop at Prosecco when you can pair this with your favorite red? We have the 2012 Ménage à Trios Red on our minds…

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Things We Love

Your passions run deep. From girls’ night, to date night, to music and style, Menage a Trois Wines, and a lust for what’s wild.

4 Ways to Adventure Within
Fan Pic of the Week: Q&A with @switchbackhijack44

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Danielle W. found the perfect spot along the Oregon coastline to sit back and make time for a perfect Ménage à Trois – a great view, gre ...

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4 Ways to Adventure Within

If you’ve been living in your current city for a few months, a few years, or your entire life, it is time to spruce it up a bit and get adventurous (maybe you find yourself tired of your surroundings, itching for an escape). That is why we are bringing you some options that will indulge your urge for a change of scene.

Go Deeper
Immerse yourself in the different parks in your area. Many cities have hidden gems that are protected by the state department of parks and recreation, so plan an adventurous hike with friends or enjoy a spontaneous picnic with some light hors d'oeuvres. May we suggest Ménage á Trois red blend, and get lost in nature, figuratively (and maybe - literally) speaking

Add Some Role-Play
Pretend to be a tourist in your own city and explore all the wonderful places your it may offer. How about a local winery? Don’t limit yourself to daytime activities, see if there are any sunset tours or nighttime adventures you can partake. Gather those who are also up for an adventure and explore your city with the eyes of an outsider! You may be surprised by what you may find…

Plan a Sexy Stay-cation
You know that new boutique hotel that just opened up near your favorite bar or lounge? Why don’t you book a room for you next night out? No need to worry about last call at the bar, when the bag in your room is stocked with Ménage à Trois wine! The fun will continue all night long in your room with that special someone and a glass of wine. Maybe even a bubble bath. Isn’t that the perfect threesome?

Run for a Rush
Fun runs are a great way to see parts of your city you would never explore while getting a dose of endorphins in the meantime. You do not need to be a serious runner to participate, just be serious about having fun. Color and bubble runs always bring out the child in everyone, and night runs tend to have great music, neon lights and other props to make you forget you are even exercising.

Having trouble deciding which of our tasty varietals to bring on your adventure? Visit http://bit.ly/MénageáTrois and find the perfect pairing for your get away.

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Things We Love

Your passions run deep. From girls’ night, to date night, to music and style, Menage a Trois Wines, and a lust for what’s wild.

Fan Pic of the Week: @Twoofakindcooks
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February’s final Fan Pic of the Week comes from Sheng Nelson, and right on cue, she’s showing off her nominees for Best Supporting Wine. ...

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Fan Pic of the Week: @Twoofakindcooks

Our Fan Pic of the Week comes from Alison S. We caught up with the savvy PR professional by day, home cook and baker by night and weekends. We asked her to reveal her “winedown” routines. Here’s what she shared.

MAT: What is your favorite Ménage à Trois Wine?

AS: Do I have to pick just one? I love your Pinot Grigio, Sauvignon Blanc, and of course, California White!

MAT: Where was this beautiful photo taken?

AS: On a table on our back patio.

MAT: What is your favorite “winedown” activity?

AS: Enjoying light bites and wine with my husband and our dog in our “comfy clothes” at home. =)”

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Things We Love

Your passions run deep. From girls’ night, to date night, to music and style, Menage a Trois Wines, and a lust for what’s wild.

Friends, Wine and Songs.
Slow Cooker Pinot Noir Meatballs

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Friends, Wine and Songs.

One of our favorite ways to make a long day’s “to do list” disappear in the bat of an eye is to unwind by blending fun friends, great wine and good music. Sometimes there’s nothing more satisfying than that perfect match between certain types of wine and genres of music. Check this out – wouldn’t you agree that our reds have some serious attitude? Try pairing the Ménage à Trois Cabernet Sauvignon or Midnight with some tongue hanging, air-guitar-playing classic or contemporary rock tunes. Our Rose, Merlot and Whites on the other hand are lighter like soft jazz, R&B or a blues number; it makes us want to slooooow it down.  Perhaps it’s a dance while no one is watching kind of night or a turn it up and bring your friends to the dance floor party. Grab your favorite Ménage blend or varietal and feel the beat. We know you have your own taste in music, so if you’re so inclined to make a Ménage playlist, share it with us! We want to know what kind of music you pair with your #MenageWine. See our full wine list at menageatroiswines.com

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Things We Love

Your passions run deep. From girls’ night, to date night, to music and style, Menage a Trois Wines, and a lust for what’s wild.

Blind Tasting, DO Try This At Home
Cocktail Remix: The Negroni Sbagliato

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We’re diving into our name and the sea with our Oysters and Ménage à Trois Gold pairing. Oysters are the very essence of the sea. With t ...

Blind Tasting, DO Try This At Home

Make the weekend a little more memorable with a blind wine-tasting soirée. Doing something completely unexpected like hosting a blind wine-tasting get-together is a fun and playful way for you and your friends to show off your wine-tasting prowess.

Creating your blind wine-tasting party kit. First, ask each friend to bring a different bottle of Ménage à Trois wine, or if you plan to provide the wine, select 4 or 5 different labels; we suggest a mix of white, rose and reds. This assures everyone will have their favorite in the tasting. Then, offer each wine-tasting challenger a blindfold, have fun with this! Either make personalized ones for each guest, or allow them to pick from a selection of scarves, maybe even stockings or unmentionables to make things interesting. To dial up the mystery, conceal each bottle of Ménage à Trois wine in a brown paper bag just incase a blindfold slips off.

 Enticing more fun. We love to see how excited friends get when they hear the words, “blind wine tasting.” Guess the word “blindfold” creates a playful curiosity. Have fun with this and take turns sharing your tasting notes aloud and describing the flavors you taste in wine. Give a prize to whomever says the snootiest flavor note.

Our official tasting notes. For a fun comparison, check out our Ménage à Trois  tasting notes online to see how close you were! http://www.menageatroiswines.com.

 What’s the big prize for those who get the most Ménage à Trois tasting notes correct? Well, besides becoming even savvier about their favorite wines, we’ll let you decide that. It is your Ménage weekend. Cheers!

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Things We Love

Your passions run deep. From girls’ night, to date night, to music and style, Menage a Trois Wines, and a lust for what’s wild.

#MenageMix: We Have Proclaimed Our Love For Wine. Count The Ways.
Silk Launch Recap

Silk Launch Recap

Yesterday we unveiled the third member of our Red Blend Family, Ménage Silk. We invited a few friends and wine enthusiasts to our Tasting R ...

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The notoriously romantic Italian language is here to tantalize our tastebuds with a dish that lingers on the tongue: Spaghetti All’Ubriaco ...

Smoked Cocktail Garnishes from Ménage à Trois will Spoil Your Senses with Extravagance

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#MenageMix: We Have Proclaimed Our Love For Wine. Count The Ways.

It is no secret that this delicious elixir of life can turn any mundane moment into a more playfully memorable one. Wine elevates a boring lunch date, transforms a bubble bath into a spa (believe us; we live it). Since we are not ones to shy away from obsessions as pleasurable as wine, we would like to share some of our favorite quotes to declare our passions for this divine fruit:

Do you have any clever quotes to share that declare your love for wine? We’d like to hear them!

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